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As competition heats up, OTTs eye profitability

Indian over-the-top (OTT) platforms are increasingly focusing on cutting losses and aiming for profitability, marking a shift from their earlier focus on subscriber growth...
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Video on demand category generated $1.04 billion in revenues during H1 2024

The premium video-on-demand (VOD) category, driven by advertising and subscriptions, generated $1.04 billion in revenues during the first half of 2024, a 38% increase...

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