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Marketing

Coldplay ticket madness sparks humorous brand creatives

Marketing

Quick commerce platforms face allegations of unfair business practices

Technology

No more just top-up shopping, Zepto, Blinkit et al. can now do this to a brand

336 BC. A 20-year-old man called Alexander (The Great appellation came much later) sets out from Macedonia, a small country north of Greece, the...

Technology

Zepto to Blinkit, the quick commerce race in India is taking many interesting turns

SynopsisQuick commerce is the new normal in India. While 10-minutes delivery may not have worked in global markets, the India story is quite different....

Politics

Nearly 700 Rakhis Per Minute, Gift Worth Rs 11,000: Blinkit, Swiggy Create Records On Raksha Bandhan 2024

These announcements highlight the increasing trend of consumers relying on quick commerce platformsQuick commerce platforms such as Blinkit and Swiggy Instamart recently reported...

Technology

Five things this global giant needs to do as it enters Blinkit, Zepto’s turf

SynopsisIn quick commerce, speed is key. Besides, quick delivery has various other challenges to match the Indian customers’ demand for instant gratification. Will the...

Technology

A behind-the-scenes IIT grad who turned Zomato’s ‘mistake’ into a dream run

Gif by Sadhana Saxena and Manali GhoshSynopsisTheir friendship grew in IIT Delhi and Deepinder Goyal became one of his earliest backers as an angel...

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