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Advertising group suspends brand safety unit after Elon Musk’s antitrust lawsuit

Elon Musk attends the "Exploring the New Frontiers of Innovation: Mark Read in Conversation with Elon Musk" session during the Cannes Lions International Festival...

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Prasar Bharati seeks to onboard private satellite TV channels on its OTT platform

Prasar Bharati is seeking applications from TV broadcasters interested in streaming their linear TV channels on its soon-to-be-launched over-the-top (OTT) platform for one year....

Celebrity

Regional print media companies to experience 8-9% revenue growth in FY25: Crisil

Regional print media companies are expected to experience an 8-9% increase in revenue this fiscal year due to robust advertising revenue growth and a...

Marketing

72% of Indian SMBs currently invest in advertising: Amazon Ads Report

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Madison Media elevates Vinay Hegde to CEO—Investments

Madison Media, a unit of Sam Balsara-promoted Madison World, has elevated Vinay Hegde as the Chief Executive Officer, Investments. Hegde has been associated with...

Celebrity

66% of Indian consumers prefer to pay less in exchange for watching ads: Survey

A survey by ad-tech company Moloco and research firm YouGov indicates that 66% of Indian consumers prefer to pay less in exchange for watching...

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Self-declaration on ads should be done by June 18: MIB to media

Mumbai: The meeting between the Ministry of Information and Broadcasting (MIB) and the advertising and media industry bodies on Tuesday ended in a stalemate,...

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