Independence Day campaigns of 2023 share messages of unity, diversity and love for our country.

As India celebrates its 76 years of Independence, the theme for this year is ‘Nation first, Always first.’ The theme focuses on putting India first while focusing on the development of our country.

This Independence Day as well, brands have come up with heartwarming campaigns to depict India through their lenses. They have used the occasion to throw the spotlight on current perils and celebrate how far India has come. Brands elicited feelings of patriotism, community, companionship, and acceptance amongst the audience while talking about their product. 

Britannia, through their AI-led ad, gave voice to unspoken heroes of our freedom struggle while Axis Bank talked about how linguistic diversity adds beauty to our country. On the other hand, Royal Enfield saluted our stalwart armed forces through their Independence Day campaign.

Here’s a list of brands that stood out on Independence Day:

Britannia Industries

Axis Bank

Royal Enfield

Tata Tea

Also read: 66% of Diwali shoppers agree that creators influence their purchase decisions: Meta report

ZEE TV

Manyavar

Casio Music India

HSBC India

Ajio

iThrive

PayU

Kalyan Jewellers

Bharat Matrimony

JSW Paints

Himalaya Baby Care

Liberty General Insurance

Noise

ICICI Lombard

Equitas Small Finance Bank

Vedanta Aluminium Business

Shaadi.com

Greenply

JK Lakshmi Cement

Reliance Digital

Did we miss any of your favourite Independence Day campaigns? Please let us know in the comments or email it to us contact@socialsamosa.com.

Comments